Weingut Hagn asked me to name and label their new product. WINZAGIN was born – based on the dialect word to „Winzer“. I used linear illustrations combined with soft colors to portray the different ingredients. They are also shown up on the neck loop in form of text. The design take role of creating strong visualization what taste the costumer will expect. I also designed a single bottle carton and photos for a social media campaign.
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